2024 // OVER + OUT
2024 // OVER + OUT
2024 was a year of monumental moves. And we couldn't have done it without you – thank you.
CULINARY WINS
Relentless Attention To Detail
We created Fishbowl for the love of real food, flavour and healthy living. We like feeling good and could never find a product that combined flavour, health and convenience in one, so we created it back in 2016. Since then, we've eaten our bowls on average 5 days a week and have always been relentless about ensuring the product is second to none. Fresh, healthy, and deliciously craveable salads are what we do for ourselves, our team and our community.
The following is a list of improvements, refinements and noteworthy changes that have been applied to our menu for your enjoyment.
Introduced four new dressings to increase variety and scope of flavours. Spicy sesame, miso vinaigrette, tamari ponzu, lime chilli vinaigrette.
Went 100% gluten free with no compromise to flavour.
Enhanced the flavour of our slow cooked beef brisket by adding a 5 spice mix to the shoyu master stock. Subtle and delicious.
We've gone back to hand cutting all of our salmon sashimi. We also dry fillet to ensure retention of healthy fats and flavour. This is exactly how we did it back in 2016. Proud.
All of our dressings are either soy or olive oil based.
Spicy Broccoli and Sweet Potato have levelled up significantly thanks to some operational wins.
NEW YORK CITY
WE DID IT
For as long as we can remember, we wanted to share our product and brand with the world, not just Australia. What better place to start than the most competitive retail landscape in the world, New York City! Crazy? To us, the idea of not doing it was even crazier.
With everything we've learnt since founding FISHBOWL back in 2016, we were confident that we had the experience, knowledge, and skillsets to execute our first NYC store. So, we secured our first location at 65 Bleecker, NoHo, and got to work.
DAY ONE, April 20, 2024 - we will never forget.
STORE #50
Sydney Flagship
Our 50th store, is back in our hometown of Sydney and showcases our brand and how far we've come since 2016. The operational design and customer experience has come a long way, and it's been incredible to share this with our local and loyal Sydney community.